Our Services

Infrastructure Investors

How We Can Help

Evaluating financial risk and return is second nature to you. Evaluating your reputational risk exposure should be equally important.

Environmental, social and governance incidents among your investment portfolio can wreak havoc on your own brand, deterring investors, clients and staff. A deliberate brand strategy will save you money, time, and sleepless nights.

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Do you see an opportunity to mitigate reputational risks among your portfolio projects?

Do you look to transition your fund towards long-term positioning for higher returns and public appreciation?

Our Services

We work with executives at financial institutions investing in global infrastructure to generate focused messaging and build successful brands for the long-term.

We have advised the leadership of the International Finance Corporation (IFC) and many other investors. At Asian private equity fund Dragon Capital, we worked with its leadership on proactive messaging around improved environmental and social oversight over its portfolio companies, including a Vietnamese rubber plantation operator, to ease public pressure and secure investment success.

Portfolio Review
& Brand Analysis

Preemptively identification and mitigation of reputational risks before they emerge or get out of hand. Analysis of brand equity position.

Crisis
Management

Immediate mitigation of emerging reputation crises among investment portfolios to head off lasting damage to your brand’s image.

ESG
Positioning

Long-term brand positioning around sustainable ESG practices in the context of net zero & onboarding of local staff/PR agency.

Training
& Coaching

Storytelling, media & public engagement training, and culturally-appropriate reputation risk management.

Our Promise.

Within four weeks of engagement, the most severe spikes in reputational ‘pain’ are mitigated.

There is measurable improvement.

You will know: the situation is under control & manageable medium- to long-term.

Hands-on execution by C-suite-level principal with more than two decades’ experience working with CEOs on ESG reputation & brand management at premier firms across three continents.

We are always accessible to our clients’ executives.

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What others have to say

Rashad Kaldany

Rashad Kaldany

CIO Blue like an Orange Sustainable Capital | Former VP Infrastructure & Extractive Industries IFC

"Hannfried has shown time and again in trying circumstances at infrastructure projects in Africa and Latin America how strategic communications can mitigate crises and reposition firms' environmental, social and governance reputation for the long-term, raising projects' local acceptance and attracting international investors."
Ron Mobed

Ron Mobed

Former CEO Elsevier

"As the global communications and brand executive, Hannfried was the driver behind transforming Elsevier’s reputation from academic publisher to information analytics business. The work he led resulted in a two-thirds customer recall rate of the new brand positioning within one year, helping to put us on a path towards increased digital revenue growth at our $3 billion+ company."
Jill Barrett

Jill Barrett

Interim Executive Director Lever Fund & CEO Evolve

"I’ve relied on Hannfried to lead the strategic repositioning and rebranding project at our entrepreneurial social impact organization. He brings a focused, strategic and flexible mindset, unwavering service orientation to both our customers and to us. His tactful and smart approach to internal communication (board) and external comms (stakeholders) has been a lifesaver. Our organization is positioned to make its biggest impact this year thanks in large part to Hannfried’s exceptional contributions."
Connie Chang

Connie Chang

Board Chair and Treasurer Lever Fund

"If you need to move your organization forward, bring Hannfried on board. He asks incisive questions to get to answers that help break through any logjam. He helped us to redefine our strategic positioning to focus on one area in the philanthropic landscape of the National Capital Region where we can truly make an impact. Hannfried was instrumental in reframing our donor pitches, mission, vision, and purpose statements, giving us the confidence to powerfully communicate who we are and what we do."

Who we have worked with