Our Services

Infrastructure Operators

How We Can Help

No infrastructure project is ever without flaws. We in the industry all know that. But any challenge opens avenues for a smoother ride down the line.

Proactively addressing public perception challenges allows firms to scale sustainable growth and position their brand to attract investors.

Book a free consultation

Do you help lead an international midsize infrastructure firm?

Do you need to mitigate reputational risk?

Do you see an opportunity to transition towards long-term, sustainable environmental, social, and governance (ESG) positioning?

Infrastructure

  • Roads
  • Ports
  • Power Generation
  • Extractive Industries

We address

  • Loss of control that comes with being perpetually under public attack
  • Denial of projects’ positive contributions to society

Solution

  • Reposition your organization to tell a true and convincing story about your contribution to society and the planet

Results

  • Scale sustainable growth through constructive relations with the public
  • Increased investor appreciation & funding

Our Services

We work with executives to identify focused messaging that makes a real difference in the short-term and devise strategies for successful brand building long-term.

We have repositioned brands for growth

30 Clients Protected

We have protected clients’ reputation at more than 30 high-stakes projects in infrastructure and oil, gas & mining.

$300m World Bank Project

We directed media and stakeholder outreach around the $300M World Bank Group investment in the 1,000 km Chad-Cameroon pipeline traversing multiple African conflict regions.

Brand Analysis
& Evaluation

Ground-truthing and analysis brand equity position.

Crisis
Management

Immediate mitigation of reputation crises to head off lasting damage to your brand’s image.

ESG
Positioning

Long-term brand positioning around sustainable ESG practices in the context of net zero & onboarding of local staff/PR agency.

Training
& Coaching

Storytelling, media & public engagement training, and culturally-appropriate reputation risk management.

Our Promise.

Mitigation of most severe spikes in reputational ‘pain’ within four weeks of engagement.

Measurable improvement.

You will know: the situation is under control & manageable medium- to long-term.

Hands-on execution by C-suite-level principal with more than two decades’ experience working with CEOs on ESG reputation & brand management at premier firms across three continents.

We are always accessible to our clients’ executives.

Try us right now

What others have to say

Rashad Kaldany

Rashad Kaldany

CIO Blue like an Orange Sustainable Capital | Former VP Infrastructure & Extractive Industries IFC

"Hannfried has shown time and again in trying circumstances at infrastructure projects in Africa and Latin America how strategic communications can mitigate crises and reposition firms' environmental, social and governance reputation for the long-term, raising projects' local acceptance and attracting international investors."
Ron Mobed

Ron Mobed

Former CEO Elsevier

"As the global communications and brand executive, Hannfried was the driver behind transforming Elsevier’s reputation from academic publisher to information analytics business. The work he led resulted in a two-thirds customer recall rate of the new brand positioning within one year, helping to put us on a path towards increased digital revenue growth at our $3 billion+ company."
Jill Barrett

Jill Barrett

Interim Executive Director Lever Fund & CEO Evolve

"I’ve relied on Hannfried to lead the strategic repositioning and rebranding project at our entrepreneurial social impact organization. He brings a focused, strategic and flexible mindset, unwavering service orientation to both our customers and to us. His tactful and smart approach to internal communication (board) and external comms (stakeholders) has been a lifesaver. Our organization is positioned to make its biggest impact this year thanks in large part to Hannfried’s exceptional contributions."
Connie Chang

Connie Chang

Board Chair and Treasurer Lever Fund

"If you need to move your organization forward, bring Hannfried on board. He asks incisive questions to get to answers that help break through any logjam. He helped us to redefine our strategic positioning to focus on one area in the philanthropic landscape of the National Capital Region where we can truly make an impact. Hannfried was instrumental in reframing our donor pitches, mission, vision, and purpose statements, giving us the confidence to powerfully communicate who we are and what we do."

Who we have worked with

30 Clients Protected

We have protected clients’ reputation at more than 30 high-stakes projects in infrastructure and oil, gas & mining.

Connie Chang

Connie Chang

Board Chair and Treasurer Lever Fund

"If you need to move your organization forward, bring Hannfried on board. He asks incisive questions to get to answers that help break through any logjam. He helped us to redefine our strategic positioning to focus on one area in the philanthropic landscape of the National Capital Region where we can truly make an impact. Hannfried was instrumental in reframing our donor pitches, mission, vision, and purpose statements, giving us the confidence to powerfully communicate who we are and what we do."
Jill Barrett

Jill Barrett

Interim Executive Director Lever Fund & CEO Evolve

"I’ve relied on Hannfried to lead the strategic repositioning and rebranding project at our entrepreneurial social impact organization. He brings a focused, strategic and flexible mindset, unwavering service orientation to both our customers and to us. His tactful and smart approach to internal communication (board) and external comms (stakeholders) has been a lifesaver. Our organization is positioned to make its biggest impact this year thanks in large part to Hannfried’s exceptional contributions."
Ron Mobed

Ron Mobed

Former CEO Elsevier

"As the global communications and brand executive, Hannfried was the driver behind transforming Elsevier’s reputation from academic publisher to information analytics business. The work he led resulted in a two-thirds customer recall rate of the new brand positioning within one year, helping to put us on a path towards increased digital revenue growth at our $3 billion+ company."
Rashad Kaldany

Rashad Kaldany

CIO Blue like an Orange Sustainable Capital | Former VP Infrastructure & Extractive Industries IFC

"Hannfried has shown time and again in trying circumstances at infrastructure projects in Africa and Latin America how strategic communications can mitigate crises and reposition firms' environmental, social and governance reputation for the long-term, raising projects' local acceptance and attracting international investors."